How a straight-shooting South Dakotan turned a wireless career into a nationwide movement by doing the little things that mean everything.
From Text Message Rookie to Industry Powerhouse
August 28th, 2006. The day BJ Olson first stepped into wireless—and had to ask someone how to send a text. He didn’t know it then, but that moment marked the beginning of a journey that would span nearly two decades, redefine what partnership means in wireless communications, and spark a movement fueled by nothing more than grit, hustle, and a little thing called PMA—Positive Mental Attitude.
Now, BJ leads twenty7 Technology Group, a company with over 350 years of combined experience, thousands of customers served, and a mission that’s as authentic as it is effective: Help people win. Every. Single. Day.
The Wireless Bug Bites in the 90s
BJ’s first cell phone showed up in his senior year of high school. It was a luxury then—but by 2006, it was the hottest trend in tech. Inspired by a friend who was cashing in on the cell phone boom, BJ joined Verizon and began a journey rooted in opportunity and hunger. But over time, that hustle evolved into something deeper: a passion for simplifying communication and helping others do the same.
The Entrepreneurial Road Less Traveled
Before twenty7 Tech, there were UTVs. UBREAKIFIX Repair stores. Even South Dakota’s first medical cannabis facility. But nothing felt quite like home until wireless called him back. When twenty7 Tech launched nearly seven years ago, it wasn’t about selling SIM cards—it was about solving problems, building partnerships, and creating clarity in a noisy, tech-heavy world.
Turning Skeptics Into Lifers
Not everyone’s a believer at first. But once BJ and his team sit down with a company and start breaking down their voice, data, internet, and hardware systems, the lightbulbs go off. With over 8,000 technology implementations under twenty7 Tech’s belt—and likely over a million when you count the whole team’s career—the company’s credibility is rock-solid.
They don’t just optimize. They educate. They translate tech into results.
A 10-Location Business Transformed
One client came in with 10 locations, 10 internet providers, and a mess of phone lines. Enter twenty7 Tech. BJ’s team standardized their voice platform, migrated them to wireless internet, introduced tablets to reduce paper use, and tackled rural connectivity challenges.
The result? Lower costs. Cleaner operations. More reliable communication. And a customer for life.
Wireless Wisdom, twenty7 Style
BJ’s wireless playbook is simple:
- Cast a wide net – Find opportunity everywhere.
- Never give up – Every day is a new shot at greatness.
- Take care of your customers – Because your name is your legacy.
He preaches—and practices—redundancy, the golden rule, and a no-nonsense approach to getting results. His mantra?
“It’s not the little things that mean anything. They mean everything.”
Redundancy Is King
The team learned this the hard way after an early-career outage affected hundreds of customers. The takeaway? Never rely on one provider. Never assume your system is bulletproof. And always teach your clients how to protect themselves.
Why Forrest Gump Would Be Proud
BJ likens his wireless journey to Forrest Gump’s life story—not because of simplicity, but because of the surprises. One day it’s UTVs. The next, it’s working on nationwide carrier deals. And through it all? BJ just shows up, gives his all, and somehow walks away with another win.
Legacy and the Road Ahead
BJ wants twenty7 Tech to be remembered as the team that gave more than it took. That sat in the trenches. That helped reps hit quota. That did the little things. And did them better than anyone else.
The future of wireless? Faster. Smarter. More connected than ever. With satellites, AI, autonomous machines, and tech we haven’t even dreamed of yet. But twenty7 Tech will be ready. Because being nimble is in their DNA.
“Your quota is our quota.”
And with PMA 365, that means success is just the beginning.
Let’s Talk. Let’s Connect. Let’s Win.
Whether you’re a carrier rep, a government agency, or a small business owner with big dreams, twenty7 Tech is here to help you unlock the power of wireless communication.
Because at the end of the day…
Wireless is as wireless does.